PHUONG NAM BOOKSTORE

As a familiar destination for Vietnamese families since 1982, Phuong Nam Book Center has officially arrived at AEON MALL Da Nang Thanh Khe, bringing a modern and multi-experiential cultural space to the people of Da Nang.

The key to Phuong Nam’s enduring value over the past 40 years is its dedication to elevating service quality and nurturing a love for books. Moving beyond a conventional bookstore, Phuong Nam at AEON MALL is envisioned as a trusted cultural and artistic hub. Every product category here is carefully curated and intuitively arranged within a peaceful, open space, inspiring a passion for reading and spreading meaningful knowledge throughout the community.

Visiting Phuong Nam Book Center, you and your family will explore a rich product ecosystem that perfectly caters to all learning, working, and entertainment needs:

• A Book Paradise of Diverse Genres: Fast-tracking the latest book releases, ranging from domestic literature and translated international fiction to life skills, economics, parenting books, and children’s comics. Every title is sourced from reputable publishers, ensuring premium quality in both content and print design.
• Premium Stationery & Smart Learning Tools: A dedicated zone for students and professionals, fully stocked with pens, notebooks, pencil cases, art supplies, and learning aids from major local and international brands, sparking daily inspiration for study and work.
• Sophisticated Souvenirs & A Safe Toy World for Kids: Explore a wide selection of unique souvenirs and meticulously crafted handicrafts to gift your loved ones. Additionally, the children's corner features educational and intellectual building toys, all committed to safe materials to support kids' cognitive development.